My Product Principles

These are the guiding values and beliefs that shape how I approach product development, informing decisions, functionality and prioritization.

  1. User-Centric: Prioritizing user needs and desires to create solutions that enhance their quality of life to ensure user satisfaction and adoption.

  2. Adaptable: Selectively use only the processes that are appropriate for a product’s scope while satisfying user needs and business goals.

  3. Fail To Succeed: I embrace an iterative and agile approach to product development, continuously learning, adapting, and iterating based on failures, successes, user insights and performance metrics.

  4. Data-Driven Gut Feelings: I believe in turning hunches and gut feelings into hypotheses for validation by quantitative data and qualitative feedback.

  5. Sustainable: Fulfilling our collective responsibility to future generations by thoughtfully designing for the long-term health of humanity and the environment.

  6. Joyful: Design that prompts unexpected magic moments, awareness, or knowledge.